Sales
Processes
HR & Recruitment
Research & Analysis
Finance & PayrollManaging diverse research projects with varying scope and subject matter.
Coordinating meetings with target groups under limited resources.
Case Study
Market research for a global IT corporation
We know which innovations make sense – and thanks to in-depth research and analysis, our client knows it too. We delivered reliable market feedback that determined which products went to market and which stayed in the drawer.
Cooperation period: from 2019 to present
Industry
Technology & IT
Scale
One of the world’s largest global IT corporations
Business need
Assessing the market potential of innovative solutions and obtaining credible feedback from end users before making product implementation decisions.
Area
Challenges
Organisational
Operational
Ensuring repeatability and comparability of research results across products.
Combining online analysis with user testing and feedback.
Legal and regulatory
Complying with consumer research regulations and GDPR.
Maintaining the security and confidentiality of participants data.
Relationship and reputation
Engaging target groups in a way that builds trust and willingness to participate.
Building credibility in the eyes of stakeholders.
Technological
Testing innovative solutions without existing market standards.
Collecting and aggregating data from different channels into a unified reporting system.
Solutions
Method fit for different projects
We created flexible research frameworks that could be quickly adjusted to each product and industry, shortening time-to-insight.
Consistent research methodology
We developed unified analytical principles to ensure result comparability across products.
Guaranteed compliance
We designed data collection and storage processes compliant with GDPR, ensuring full participant safety.
Building relationships with participants
We established communication and engagement standards that increased trust, motivation, and reliability of insights.
Decision-making support
We provided clear reports that enabled stakeholders to make decisions based on reliable information.
Advanced data approach
We developed a solution that combined information from multiple channels, making research results complete and easy to leverage.
Results
6+
Years of cooperation
Turn challenges into real advantages
Use our know-how to streamline processes, reduce risk, and focus on the strategic growth of your organisation.